Maximum Moisturization System. Fade-resistant colour technology. Dark & Lovely Hair Colour has been enhanced with a new fade-resistant colour technology. The new formulation is designed to help improve colour resilience while maintaining the radiant colour that you love. Formulated for women of colour, Dark & Lovely introduces Generation 2000 Hair Colour technology featuring Quadro-Conditioning This advanced, 4-step conditioning system gives your hair maximum moisturization, and delivers vibrant, true-to-you colour. 1. Maximum Moisturizing Permanent Shampoo-in Hair Colour helps maintain your hair's natural moisturization. 2. Maximum Moisturizing Developer Creme is synergy with Hair Colour, helps to moisturize and protect during the colouring process. 3. Conditioning Shampoo gently removes hair colour residue without stripping colour. 4. UltraCholesterol deeply conditions, helps strengthen and seals-in natural sheen. Plus, we've improved the colouring experience with a pleasant scent and no-mess, liquid-to-gel formula. Get lovely with true, maximum moisturizing hair colour from Dark & Lovely

Maximum Moisturizing Developer Creme: Water/Aqua, Hydrogen Peroxide, Cetearyl Alcohol, Trideceth-2 Carboxamide MEA, Ceteareth-30, Glycerin, Pentasodium Pentetate, Sodium Stannate, Tetrasodium Pyrophosphate. Maximum Moisturizing Permanent Shampoo-In Hair Colour: Water/Aqua, Trideceth-2 Carboxamide MEA, Propylene Glycol, Hexylene Glycol, PEG-2 Oleamine, Oleyl Alcohol, Polyglyceryl-2 Oleyl Ether, Polyglyceryl-4 Oleyl Ether, Alcohol Denat., Ammonium Hydroxide, Oleic Acid, Sodium Diethylaminopropyl Cocoaspartamide, Ethanolamine, Fragrance/Parfum, Pentasodium Pentetate, Ammonium Acetate, Sodium Metabisulfite, 4-Amino-2-Hydroxytoluene, Erythorbic Acid, Rice Bran Oil/Oryza Sativa, P-Aminophenol, P-Phenylenediamine, Phenyl Methyl Pyrazolone, Hydrolyzed Rice Protein, 2-Methyl-5-Hydroxyethylaminophenol, 6-Hydroxyindole, Resorcinol. Conditioning Shampoo: Water/Aqua, Cocamidopropyl Betaine, Sodium Laureth Sulfate, Cocamide MEA, Polysorbate 20, Phenoxyethanol, Polyquaternium-7, Fragrance/Parfum, Methylparaben, Potassium Sorbate, Glycol Stearate, Polyquaternium-10, Polyquaternium-47, Aloe Barbadensis Gel, Disodium EDTA, Citric Acid, Tocopheryl Acetate, Ext. Violet 2/CI 60730. UltraCholesterol Conditioning Treatment: Water/Aqua, Cetearyl Alcohol, Mineral Oil/Paraffinum Liquidum, Dicetyldimonium Chloride, PEG-40 Hydrogenated Castor Oil, Propylene Glycol, Polquaternium-37, Phenoxyethanol, Propylene Glycol Dicaprylate/Dicaprate, Fragrance/Parfum, Methylparaben, PPG-1-Trideceth-6, Ethylparaben, Butylparaben, Isobutylparaben, Propylparaben, Yellow 5/CI 19140, Tocopheryl Acetate, Panthenol, Cholesterol.

Usage Instructions - Important: Hair colour products can cause an allergic reaction which, in certain rare cases, can be serious. Therefore, before you use this product, it is necessary to follow these precautions: Do not use if you have already had a reaction to a hair colour product; if you have a sensitive, itchy or damaged scalp. Perform an allergy test with a portion of this product 48 hours before application (see instruction sheet). Avoid contact with eyes and skin (other than areas of application). If product gets into eyes, rinse with lukewarm water immediately. Wear gloves provided in the kit. Wait at least two weeks after relaxing or permanent waving hair before applying hair colour. Thoroughly rinse hair after application. Do not use for anything other than colouring your hair. Do not use over henna or progressive colour. Do not inhale or ingest. Keep product out of the reach of children. Store between 50 and 80 degrees F. Read and follow the instructions carefully prior to use.